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RECAP: New Streaming Research Drops, Dubset Opens to NMPA Members, Rhapsody Launches VR

Posted by Glen Sears | May 23, 2016 9:16 am | No Comments

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Story of the Week

New Research Claims Streaming ‘Black Hole’ Beyond Millennials
A new survey of British consumers suggests that people older than 35 may be being “left out in the cold” by music-streaming services. And while there’s a caveat here – the research was commissioned by Electric Jukebox, which is launching a streaming service aimed at exactly that demographic – YouGov’s 2,000-person survey still throws up some talking points.

The study claims that 16% of millennials – defined as 14-34 year-olds in this case – have music-streaming subscriptions, compared to 6% of Generation X consumers (35-55 year-olds) and 3% of Baby Boomers (over-55s). “Our research finds the older you are, the less likely you are to stream music and that if you’re over 35 you’re very unlikely to be a subscriber,” said CEO Rob Lewis.

Read the full story on Music Ally.

Top Music News Stories

Dubset/NMPA Deal Means New Income For Indie Artists, Publishers. Just weeks after groundbreaking deals with Apple Music and SoundCloud, Dubset has extended its MixBANK monetization platform to indie songrwriters and publishers that belong to the National Music Publishers’ Association.

SoundCloud Says Reports of DJ Mixes Being Pulled Are Wrong. Despite a report claiming the platform would be pulling down this type of content frequently in the wake of its deals with Universal Music Group and Sony Music, the company tells Billboard that “the story has no truth to it.”

YouTube Adopting New Tool For Faster, More Accurate Royalty Payments. It looks as though the service will soon be implementing a new data standardization tool which will help artists get clearer information regarding views and payments, as well as providing more accurate and efficient royalty accounting.

Pandora’s Biggest Shareholder Urges Sale of Company. In a cage-rattling letter to Pandora’s board of directors, Keith Meister said that Cortex now owns 9.9 percent and urged the streaming company to curb plans to diversify beyond ad-supported radio and explore a sale.

Is Terrestrial Radio Facing Its Judgment Day With Fierce Digital Competition? During a panel discussion at the Worldwide Radio Summit in Los Angeles on April 15, the moderator asked veteran programmer Jim McGuinn, formerly of modern-rock station WPLY (Y100) Philadelphia, why FM was no longer relevant to listeners in their 20s.

Rhapsody/Napster Launches First Virtual Reality Music App. At launch, Rhapsody VR features live performances of Talib Kweli performing his classic “Get By” and Flatbush Zombies performing “Bath Salt” and “Bounce.” There are also performances by The Blind Shake, Low Cut Connie, Sweet Spirit, Eli “Paperboy” Reed and Shannon and The Clams.

Universal Music Appeals Ruling Against VKontakte. Universal was one of the three international majors that filed a lawsuit against VKontake over copyright infringement back in 2014. The others, Sony Music and Warner Music Group, have since signed agreements with the social network.

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